The secret to creating a functional loyalty program is all over the online world.
Actually, Lars Meyer-Waarden and Christophe Benavent from the Wall Street Journal already did a great job explaining the it back in 2008:
Behavioral economics is a fascinating scientific field. It revolves around the way in which we make decisions and what drives us to do what we do.
This is a new bonanza for online casinos – offering a better understanding of their players and more accurate compliance.
There is no doubt that viewing user engagement as a revenue enhancer is an innovative concept for online casinos.
What was once only part of social game mega-hits like Candy Crush and Clash of Clans is now driving new and exciting loyalty plans for leading online brands.
Gaining customer loyalty is not always easy.
Getting customers is one challenge, but keeping them coming back is a whole other story.
With fierce competition to be the best company, product or service, it is crucial that you keep your customers happy so they do not leave to go elsewhere.
Often we neglect loyal customers in order to get new customers.
Big mistake.
Remember: “On average loyal customers are worth up to 10 times as much as their first purchase” – White House Office of Consumer Affairs.
Let’s go over 7 essential ways to keep your core group of customers happy.
Turn visitors into active, loyal customers
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