How Linkedin Uses Gamification to Drive Engagement and Motivate Its Users

We all know LinkedIn as the serious, business-oriented social network. It’s probably not the first thing that comes to mind when we think of fun and games.

But actually, LinkedIn has beautifully integrated game mechanics into their service and used it to drive incredible success!

From the progress bar to the endorsement features, everything you do once signed up has Gamification written all over it.

Let’s take a closer look at the Gamification of LinkedIn:Read more

How To Set Up Your Online Business The Right Way From Day One

An interview with Thomas Jacquel, marketing manger at the

Setting up a new online business is a thrilling and challenging mission.

One of the most effective ways to ensure success is to pre-launch the product to beta users, and continue improving until you reach Product/Market Fit. Only then should you start investing your time and money in an effective service launch.

Many businesses come across the following challenge: Engaging beta users with a product that relies on a network effect, a classic chicken and egg situation.

Libbie Club addressed this challenge in a creative and inspiring way. They introduced Captain Up’s engagement and Gamification solution during the beta phase.Read more

What Is Gamification? Everything You Need To Know To Get Started

The term ‘Gamification’ was coined back in 2002 by Nick Pelling, a British-born computer programmer and inventor, and hit the mainstream thanks to Foursquare in 2009.

By 2011, it officially became a buzzword when Gartner added it to its ‘Hype Cycle’ list.

Now, in 2015, Gamification is hotter than ever.

People are looking to implement Gamification in almost every aspect of their lives.

More and more business are looking to gamify different aspects of their work: Either to increase user engagement or better motivate their employees.

Gamification is everywhere!

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Calling All Store Owners: Magento, Volusion, Bigcommerce

Captain Up is the #1 engagement solution for online store owners!

Using Captain Up, you can set up purchase incentives, reward users for referrals, add a loyalty program, and encourage the behavior that matters to you!

New and returning customers will be drawn in to explore your products, read product reviews, and most importantly, purchase more items!

The best thing is that you can automatically give them positive feedback for their activity and let them compete with each other for a top spot on the leaderboards.

We are incredibly excited to announce our support of 3 new ECommerce platforms!


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