How Can a Game Designer Increase User Engagement

We sat down for a quick chat with Goldy (just like Sting or Jamiroquai, he doesn’t have a last name) – co-founder at the Playful Shark game development studio. We wanted to pick his brain to better understand what’s important to game designers (hint: engagement) and what you should give your gamers in order to gain their loyalty.

Continue reading “How Can a Game Designer Increase User Engagement”

New iOS SDK is out – get yours!

iOS developers, we have great news for you – our new iOS SDK is out. Get yours!

Add social layers, rewards, and game mechanics to your iOS apps and games.

The word is out: The new Captain Up iOS SDK is here for grabs – making it easier than ever to integrate social features and game mechanics in iOS-based games and apps.

Making your iOS game better than ever

You asked for it, and we’ve listened. We are super excited to announce the release of our new iOS SDK, enabling game designers and developers to add a whole new layer of social features and a rewards-based ecosystem into their games.

iOS-based games are great, and we want to make them even better. Our simple plug-and-play iOS SDK is the easiest way to integrate a full set of social features and well-crafted game mechanics, wrapped either in our own design or your own eye-candy with our API, it’s your call.

With the new SDK, users can connect to your game or app with their favorite social network credentials. From that moment on, let the games begin! Let them take part in missions, reward them for specific actions, encourage them to spread the word about your great game and make them more active than ever.

Turn your users into a community

In this day and age, we know that no great game or a cook app can be complete without social features. This is why the new SDK is the natural evolution of our platform. We let games and apps developers add community features to their creations, enabling players to build an in-game community revolving around the game.

The new SDK harnesses the power of social virality with minimum coding and integration efforts for new and existing games, creating more ways to reward gamers with badges and trophies. In addition, the Captain Up platform provides state-of-the-art in-game communications and deep behavioral analytics.

Sound too good to be true? You’d better believe it (or just try it yourself!)

It’s Your game – it should look like that

We know how artists and developers can be sensitive about their creations. This is why we offer either our own design or full seamless backend integration options. It’s your design, and we want to keep it that way.

Get your SDK:

looking for a solution for more development platforms? We also have SDKs for Flash and Android. Drop us a line a get them all.

Get your Captain Up iOS SDK today! Simply email our support team to ask for it.

Increase your average revenue per user by up to 30% with this new approach to player loyalty

This post was originally posted on EGR North America on December 2, 2015

Behavioral economics is a fascinating scientific field. It revolves around the way in which we make decisions and what drives us to do what we do.

This is a new bonanza for online casinos – offering a better understanding of their players and more accurate compliance.

There is no doubt that viewing user engagement as a revenue enhancer is an innovative concept for online casinos.
What was once only part of social game mega-hits like Candy Crush and Clash of Clans is now driving new and exciting loyalty plans for leading online brands.

Continue reading “Increase your average revenue per user by up to 30% with this new approach to player loyalty”

The new Android SDK is out: take your apps and games to the next level

Our shiny new Android SDK is ready

Easily add social layers, rewards, and game mechanics to any Android app or game

The wait is over: We’re incredibly pleased to announce our new Android SDK, allowing designers and developers (that’s you) to add a full suite of social features and a rewards-based ecosystem into their games and apps.

Your lean, mean engagement machine

More and more people are developing for Android, crafting new tools and novel experiences. We know all too well what an effort it takes to design and develop the game mechanics and social features needed to engage and retain users. Our Android SDK provides plug-and-play integration of a full set of social features and well-crafted, highly flexible game mechanics.

Once Captain Up is integrated, users can connect to your game or app with their favorite social network credentials. From that moment on, it’s just go, go, go! Let them take part in missions, reward them for specific actions, encourage them to spread the word about your great game or app, and watch them become more active than ever.

From “users” to “community”

We know that no great game or app today can be complete without social features. We let Android developers add community features to their creations, forging your users into an in-app community.

The new SDK utilizes the power of social virality with minimum coding and integration efforts – just the way you like it. It can be used for new apps and for existing ones, adding more ways to reward users with points and badges.

To help you manage your new community, the Captain Up platform provides state-of-the-art in-app communications, community management tools, and deep behavioral analytics so you can learn about your community and manage by data.

A goody bag full of awesome features

Integrating Captain Up opens the door to a whole new world of in-app features:
Leaderboards:
Now you can add interactive leaderboards to your game with minimum coding, taking your game to the next level of competition.
Missions:
Motivate and engage your users with fun missions to meet your KPIs.
In-game inbox:
An in-app communication channel between you and your users. Forge a lasting relationship with your fans.
Levels:
Grant your users the emotionally rewarding sense of progress and success through a tailor-made reward economy, keep them coming back for more.
Rewards:
Create your own reward-based economy and motivate your users to be active and enthusiastic about their achievements.

It’s a coder’s delight. Give it a try.

Your game – your design. Or ours, if you like.
We know artists and developers can be sensitive about their creations. We get it. So we let you either implement our ready-made theme-enabled design, or use any and all of our features, directly from the cloud to your own UI, using our comprehensive API.

Get your Captain Up Android SDK today! Simply email our support team to ask for it.


Your business isn’t a game – but it could be

Guest post by: Yaniv Corem
This piece was originally posted on Calcalist on July 19, 2015

In 2003 and after long years of searching, a frustrated game developer named Nick Pelling, came up with an idea that will forever change user engagement and experience.

He called it Gamification: using principles and elements from the gaming world when designing electronics such as ATMs, in-flight entertainment systems, or cell phones. Continue reading “Your business isn’t a game – but it could be”

This is the psychological trigger that will increase user engagement on your site

If you want to increase sales on your e-commerce store, increasing user engagement should be you main concern.

What does engagement mean, though?

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